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Bing from Microsoft critisizes that I have more than one <h1> in my sites. As the first time it is used in the identity for heading and subheading and I use it in the page content too. So for searchmachines heading and subheading in the identity doesn't tell them the specific theme of this site and should not have <h1> and <h2>!
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They're used for the site name, i.e. "Nordi Photography". That's what an H1 should be. You should use H2, H3, etc. for your page content.
Otherwise, you may author your own masthead using PHPlugins, then use H1 however you might like elsewhere.
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